Instead, you can sign up to Ahrefs Webmaster Tools, to get free, limited access to the Site Explorer and audit tools. Insert the URL into the Site Explorer bar to check the DR and UR (this last one is a rating for individual URLs, instead of a whole domain).Īhrefs’ complete SEO package is a really useful tool starting at $99 a month, with no free trial. This number from 0 to 100 represents the strength of a website’s total backlink profile compared to other sites in the Ahrefs database.Īhrefs offers a completely free “ Website Authority Checker” that will tell you a website’s domain rating without actually having to create an account. It measures a site’s authority in terms of what it calls “Domain Rating”. #2 Ahrefs – Domain Rating (DR)Īhrefs is another all-in-one SEO software. Simply enter a URL in their Site Explorer tool to check its domain authority. It has a 30-day free trial and pricing starts at $99 a month.
Moz is an SEO software suite that can be used for keyword research, link building, and more. The best domain authority checkers and their metrics: #1 Moz – Domain AuthorityĪs mentioned above, it’s Moz who initially coined the term Domain Authority. There are loads of tools offering ways to check your site’s domain authority score–some of them for free. To check your site’s domain authority you’ll need to use a dedicated SEO software. A website with a DA of 90 is going to rank a lot faster than one with a DA 20. The higher a website’s domain authority score, the better. This means new content will rank faster for email marketing keywords. Let’s say you produce a ton of quality content on email marketing., Over time, Google will consider your site to be an authority source on this topic.
Think of it in terms of how relevant Google considers your site to be in relation to a specific topic or niche. Other SEO software and link-building tools will have different variations of it based on their own algorithms.Īnother way of looking at domain authority is in terms of a concept rather than a score defined by Moz. Moz is actually the original creator of the domain authority metric, using a scale of 1 to 100. Moz defines domain authority (DA) as a score attributed to a website based on the number of linking root domains and the likelihood of it ranking on a search engine’s result pages (SERPs). To run a successful blog, you need to know what your site’s domain authority is and constantly work to improve it.
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